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Soliciting Practices

Philosophy: Donors are entitled to know who is soliciting their gifts and what portion of their gifts a nonprofit will receive.

Standard: Solicitors who are not staff or volunteers of the nonprofit:

  • Identify themselves as professional fundraisers;
  • Upon request, provide the name and address of their employer or contracting party.

If the nonprofit is engaged in cause-related marketing or its name is used in connection with an event or the sale or marketing of goods or services, upon request, the nonprofit or a person authorized by the nonprofit to use its name provides accurate information about the percentage of gross revenue that the nonprofit receives.

PDF Changes to the Fundraising Standards   --  View the details of specific changes made to the Fundraising Standards, effective 4/1/14, during the 2013 Standards Review.