The impact of Wishes & More is on the children and families we serve. It is the happiness and respite that granting a wish brings to the child and all who care for and love the child. It is the belief in the child's ability to overcome the challenge of their diagnosis by providing the financial grant when they go on to a higher education and to know that grant is waiting for them. It is the financial assistance to the families who lose their child and how meaningful those funds are for many in order to make final arrangements. It is a charity that shows families that people care and are doing whatever they can to support them during these difficult times.

Just as in years past, the goal of Wishes & More is to have the funds available so that we may serve every eligible child and family that comes to us for support. We have also set a goal to increase our staffing to assist us on a higher level of development in fundraising and marketing. We will consider our goal met when we are able to provide support to everyone that meets our giving criteria to the best of our abiilities; providing exceptional customer service, quality products / services, and financial assistance. Another goal of Wishes & More is to increase brand recognition in the communities that we serve. In order for people to utilize our services, they must first know about us. Informing the community of our services and our need for their support is our marketing focus in 2011.

Wishes & More serves children between the ages of birth to 19.

Minnesota, bordering states or ongoing treatment in a Minnesota medical facility.